25 Indian Skincare Influencers that you need to know about!
Covid-19 introduced us to a lifestyle we never knew we needed. DIY’s, natural ingredients, and the best of skincare! Gone are the days when you pick off your skincare products from the shelves without looking at the ingredients. Today’s consumer is aware and knows what is best for their skin. And while we see a lot of homegrown skincare brands entering the market, we also see the competition and the complexities faced while marketing these products. When it comes to skincare, nothing works better than real testimonials from people you can rely on, and that exactly why we put together a list of some of the best Indian skincare influencers we have out there!
1- Apoorva aka @all.things.bomb
Apoorva is known for her honest reviews, makeup tutorials, and product recommendations. Her makeup trials and various product trials can help you save a lot of money, if you are looking for recommendations like vegan collagen, you should definitely be following her, she has over 76.1k followers on Instagram.
2- Manasi aka @Dr.manasi.skin
Manasi a consultant dermatologist provides some expert knowledge on various subjects like laser treatment, facials, daily skincare routine, and some major skincare problems like acne, oily skin, blackheads, etc
Her drugstore product recommendations can save you a lot of time and money, with over 125k followers on Instagram, she is one of the most loved skincare doctors on Instagram.
3- Sehita aka @skin.squish
Who better than a doctor to give us some major skin care tips, Sehita, a doctor herself who is also a skincare blogger creating makeup tutorials, product reviews, and beauty tips, helps with making content for various skin problems like acne, dark circles, pigmentation, etc
4- Riya Biyani aka @rithink_skin
Unfiltered and honest reviews are her forte, With over 24.9k followers on Instagram, she shares everyday makeup looks that can be easily tried, along with tips for picking the right serum for your skin and acing your skincare regime. Her content covers a wide range of beauty and skincare topics, providing valuable insights and recommendations to her followers.
5- Kajal Arora aka @Hookedtoskincare
Kajal is passionate about skincare and aesthetics. She provides honest and thorough reviews of products and shares helpful guides on topics like chemical exfoliation, making it easier for her followers to improve their skincare routines. She shares some great makeup dupe options for you to try out.
She has collaborated with brands like Juicy Chemistry, Dot and Key, and The Body Shop.
6- Anjum aka @Thebeautythatinspire
Anjum is a highly reputable and popular social media influencer, boasting over 16k followers on Instagram. Not only is she a leading YouTuber with a proven track record of helping people discover top-notch products at unbeatable prices, but she also generously shares her expert makeup tips and tricks with her devoted audience. Whether you’re looking for reliable product reviews or seeking guidance on how to elevate your beauty routine, Anjum can help you with her expertise and gain stunning results.
7- Ananya aka @Skincarebebe
This up-and-coming skincare blogger has a remarkable sense of style and aesthetics, showcasing an eye for design that’s just as impressive as her skincare expertise. With a focus on affordability, she generously shares her favourite beauty recommendations and reviews, all while providing super fun tips that keep her audience engaged and entertained, Whether you’re a beauty enthusiast or simply looking for reliable skincare advice, this young blogger has everything you need to achieve your goals and feel confident in your own skin.
8- Himangi aka @himangi.karira
A content creator who perfectly embodies our values of exceptional content and stunning aesthetics. From in-depth Korean skincare routines to achieving the coveted glass glow look, Himangi consistently delivers high-quality, engaging content that perfectly aligns with our brand’s vision. Her expertise and passion for all things skincare are evident in every post, making her a trusted source of information for anyone looking to elevate their beauty game. We can’t wait to see what Himangi has in store for her followers next, and we’re confident that she’ll continue to inspire and delight with her top-tier content.
9- Sejal aka @skinsideout.in
We are in awe of this stunning influencer, who has rightfully earned the title of Cosmo Emerging Beauty Influencer of the Year ’23. With an impressive following of over 11.6k followers on Instagram, she has become a trusted voice in the world of beauty and skincare. Her expertise is particularly evident in her fantastic DIY secrets, which are truly worth swearing by. Her tips and tricks are not only effective but also accessible, making them a great resource for anyone looking to achieve major skin goals. Her commitment to sharing her knowledge with her followers has made her a true standout in the beauty community, and we’re excited to see what other insights she has to offer in the future.
10- Bhavika Dhall aka @bhavikadhall
This skincare influencer is an absolute gem, with over 28.4k followers on Instagram who can’t get enough of her expert advice and stunning looks. Her dedication to sharing her skincare tips and tricks is truly remarkable, and it’s no surprise that her flawless skin has become the envy of her followers. But what really sets her apart is her commitment to saving her audience time and effort, offering easy-to-follow makeup tutorials that are both informative and fun. Her product reviews are also invaluable, helping her followers make informed decisions and avoid any beauty mishaps. If you’re looking to up your skincare game and simplify your beauty routine, this influencer is the perfect source of inspiration and guidance.
11- Dipti aka @theskinnbrew
A growing skincare blogger whose content perfectly captures our brand’s vibe. Her expert skincare product recommendations are always on point, and we love the added touch of coffee recommendations that add a unique, personal flair to her page. Her overall aesthetic is both stylish and approachable, making her content a joy to engage with. As she continues to grow her platform, we’re excited to see what other insights and recommendations she has in store for her followers. If you’re looking for a trusted source of skincare advice with a fun, welcoming vibe, Dipti is the perfect blogger to follow.
12- Swati aka @skinngloss
We couldn’t agree more about our love for budding skincare influencers with great aesthetics, and this is precisely what we love about this particular influencer. As her username suggests, she truly glows, and her content is a testament to her exceptional skincare routine. Her skincare regime tips are both informative and easy to follow, making them accessible to anyone looking to improve their own skincare practices. In addition, her product recommendations are always top-notch, demonstrating her deep knowledge of the beauty industry. As she continues to grow her platform, we’re excited to see what other insights and recommendations she has to offer.
13- Sakshi aka @isleofglow
We are absolutely enamoured with this luxury skincare influencer and founder of @revolveskin. Her impeccable taste and discerning eye for the finest skincare products and luxury makeup make her a standout in the beauty industry. Her recommendations and product reviews are consistently insightful and informative, and we can’t get enough of her elegant and sophisticated aesthetic. Her passion for all things beauty is evident in every post, and we love the way she combines her expertise with her keen eye for design. As she continues to curate and share her favourite luxury skincare and makeup products, we’ll be eagerly following along, inspired by her impeccable taste and unmatched expertise.
14- Payal aka @skincare_with_payal
We’re excited to introduce you to this luxurious skincare enthusiast, whose content is a perfect blend of skincare, makeup, and fashion. Her recommendations for both skincare and makeup are always on point, and we love that she often features luxury brands and high-end products. Her deep knowledge of the beauty industry is evident in every post, and we appreciate her willingness to share her expertise with her followers. Her content is not only informative but also visually stunning, with an eye for aesthetics that is truly remarkable. Whether you’re looking for skincare tips or makeup recommendations, this influencer is the perfect source of inspiration and guidance.
15- Rishitha aka @skinsmitten
Rishitha is a talented beauty and haircare blogger whose content has been making waves on Instagram. Her dedication to skincare is particularly impressive, with a focus on product reviews, skincare routines, and tips for achieving healthy, glowing skin. Her insights are both informative and actionable, making them accessible to anyone looking to improve their own skincare practices. In addition, her expertise in haircare is also notable, offering recommendations and tips for achieving luscious, healthy locks.
16- Aishwarya aka @indianskinblog
With over 49k followers on Instagram, she has built a strong community around the idea of #filterfreeskin, promoting the importance of embracing our natural skin and dispelling the pressure to constantly edit or filter our photos. Her content is both inspiring and informative, with a focus on personal experiences with common skin concerns such as acne and hyperpigmentation. Through her own journey, she provides helpful tips and advice for addressing these issues, as well as general skin care recommendations for achieving healthy, glowing skin. Her commitment to authenticity and empowering her followers to embrace their natural beauty is truly admirable, and we can’t wait to see how she continues to make a positive impact in the beauty industry.
17- Milinda aka @dr.milindaxskin
Milinda is a medical student and skincare influencer with over 22k followers on Instagram. Her dedication to helping others achieve healthy, radiant skin is evident in her content, which covers a range of topics related to skincare and personal care. Milinda’s focus on common skin concerns such as acne and sun tan is particularly helpful, as she shares her own personal experiences with these issues and provides actionable tips and advice for addressing them. In addition, her content related to skincare routines is both informative and inspiring, with a focus on natural, effective products and practices.
18- Somya aka @skincarewithsom
Meet this cutie, Somya, a skincare influencer who specialises in product reviews for acne-prone skin. She emphasises the importance of incorporating SPF into your skincare routine and regularly shares tips for protecting the skin from UV damage. Her content is particularly helpful for those struggling with acne, as she shares her personal experiences with different products and provides recommendations based on what has worked for her. We appreciate how she prioritises sun protection and helps spread awareness about the harmful effects of UV rays on the skin.
19- Kausar aka @skintales.by.k
Meet Kausar, a skincare and haircare influencer with a growing community of 9000 followers on Instagram. Kausar is passionate about making skincare accessible to everyone and focuses on creating content related to affordable skincare products. Her recommendations and reviews are helpful for those on a budget who still want to achieve healthy, glowing skin. Kausar also creates content related to haircare, sharing tips and product recommendations for maintaining healthy, luscious locks. We appreciate how she emphasizes the importance of taking care of both skin and hair, and her content is a great resource for anyone looking to improve their beauty routine without breaking the bank.
20- Shalini aka @urshaynesss
Shalini’s easy-to-follow tutorials and tips make it easy for anyone to achieve a natural, effortless look that enhances their unique features.
Whether you’re looking for quick and easy makeup routines for busy mornings, or more complex techniques for special occasions, Shalini has you covered. Her focus on minimalism and simplicity makes her content accessible to anyone, regardless of their skill level or experience.
But what really sets Shalini apart is her innovative approach to makeup therapy. By using makeup as a form of self-expression and self-care, she helps her followers build confidence and self-esteem in a fun and creative way. Whether you’re looking to boost your mood with a bold lip or experiment with a new eye look, Shalini’s content is sure to inspire and delight.
21- Raisa aka @raisatoliabeauty
Raisa is a skincare and lifestyle influencer who shares her personal experiences with skin concerns such as acne and hyperpigmentation and provides helpful tips for addressing these issues. With her personal experiences, she provides helpful tips and advice for addressing these issues and achieving healthy, radiant skin. Her content is not only informative but also relatable and engaging, making it easy for her followers to trust her recommendations.
22- Shelley aka @shelleynayak
Shelley is a skincare and haircare influencer with a growing community on Instagram who shares some great product reviews and haircare tips. One thing we particularly love about Shelley’s content is how relatable she is, making it easy for her followers to trust her recommendations and advice. Her dedication to helping her followers achieve their best hair and skin is truly inspiring, and her positive attitude is contagious.
23- Ruchita aka @ruchita.ghag
One of the popular haircare and skincare bloggers, Ruchita shares some great skincare hacks and DIY masks to achieve the perfect glass skin, Her content is full of helpful tips and advice, making it easy for her followers to achieve their best skin and hair. One thing we particularly love about Ruchita’s content is her focus on natural, DIY remedies that can be easily made at home. Her haircare tips are also incredibly helpful, providing simple yet effective solutions for common hair concerns. Overall, Ruchita’s content is both informative and inspiring, and her dedication to helping her followers achieve their best skin and hair is truly admirable. Whether you’re a skincare or haircare enthusiast, or simply looking for some new tips and tricks, Ruchita is definitely an influencer to follow.
24- Tejasvi aka @skincarewithtej
Tejaswi is a growing skincare influencer with great aesthetics, Tejaswi is a PR professional who shares some great product recommendations and product reviews. She shares some discount coupon codes as well so watch out! Her commitment to sharing honest reviews and opinions is admirable, and her content is both informative and engaging.
25- Saru aka @dr.sarusingh
Dr. Saru is a skincare expert whose informative posts are a valuable resource for anyone looking to identify their skin type and find the best products for their unique needs. She provides practical tips on everything from analysing your skin’s texture and tone to choosing the right ingredients for specific concerns like acne or ageing.
In addition to her wealth of knowledge, we love the clean and modern design aesthetics of Dr. Saru’s page, which features beautiful product shots, helpful graphics, and easy-to-read text. Whether you’re a skincare novice or a seasoned pro, you’re sure to find something useful and inspiring on her page.
